Epsilis Web Design
T: 01279 295546
E: joseph@epsilis.co.uk
Content and Copywriting for Websites
Content is everything … to your website visitor and to the search engines! I cannot stress enough the importance of good quality copy – without this you are wasting your time and money on a poor website that isn’t going to help your business. Hopefully these articles will help you to create quality content for your website.
How to use Social Media Marketing: An essential beginners guide
I started this article as I was asked to post a traditional advert from a printed flyer on social media for a client who had no experience of social media. So I thought I needed to explain how to use social media marketing and it went from there.
PDF Or HTML? That is the Important Question!
PDF or HTML? Normal HTML content on your web pages is nearly always better than a PDF. PDFs are for print or downloads and not as a substitute for HTML web content.
Content 101: How to Write Good Website Copy
It is essential to write good website copy to get noticed these days. But it is hard work. This guide provides tips for effective copywriting so you can create great content for your site.
17 Easily Avoided Website Mistakes Made By Content Editors
If you are updating the content yourself on your website here is a list of common mistakes to avoid that I come across regularly. Making any of these mistakes will hurt your website.
How To Write Great Headlines in 7 Steps
This guide on “How to Write Great Headlines” will help you craft effective titles for web pages, blog posts, articles and social media posts so they are read not skipped past.
How to Write Copy for People and Search Engines with QandAs
Have you noticed that when you ask google a question it provides a selection of answers and similar questions? Could you use this to get an SEO boost by answering questions?
Useful Accessibility Tips for Content Editors to stay Legal
This article is a guide to content editing such as any site owner might do in wordpress so as not to break web accessibility guidelines
Web Content: How to Optimise Copy for SEO
This article focusses on effectively optimising your copy to get it noticed in the search engines. Optimising your content for search engines is primarily about making sure keywords and phrases appear prominently in important places on your web pages such as Title, Description, H1, Sub-headings and Link Anchor Text.
10 Great Ideas of Things to Write About on Your Website
So we know content is king, it needs to be comprehensive, useful and unique. Moving beyond you, your services and products what else can you create useful content about for your website? Here is a list of suggestions.