Epsilis Web Design
T: 01279 295546
E: joseph@epsilis.co.uk
FAQs – Frequently Asked Questions
Here are some questions and answers. They tend to be brief and specific. In some cases they have been extracted from longer articles or pages and where relevant I have referred back to the original article at the end in case you would like to know more. I have divided them up into Web Design FAQs and SEO FAQs.
In the Web Design FAQs section there is a WordPress FAQ which has a long list of Q&As in the one article.
There are also FAQs about WORKING WITH US mixed in. These tend to answer a long list of questions in the one article covering things like timescales, costs, support and so on.
Web Design FAQs
Poster Images: How to add posters to websites correctly
So what do I mean by Poster Images? Basically any image containing lots of text. Think about typical social media images, infographics, posters, wordclouds… For example, an image advertising an event So an image where all the information required such…
Pop-ups: Why you should avoid them?
Pop-ups are becoming ubiquitous. They are universally hated by users because they are intrusive so what is going on?
Is it easy to add a blog to my website? What are the benefits?
A Blog is an excellent way of improving your website by easily adding extra content. If your website is WordPress, then it is very straight-forward to add a blog as WordPress already has everything built in.
Why Can’t I See the Latest Website Update? Probably Caching
It is most likely a caching issue and will resolve itself very quickly. Cache is a process of saving copies of files with the purpose of speeding up web page response times.
Paste these Google Tags in WordPress: Beware complications to simple requests!
You have a WordPress website. You employ a marketing company to run an AdWords campaign to boast your leads. Back comes the request: “Paste these Google Tags in your website” Beware!
Click Here: Don’t Do It! Why not?
Here is why you should not use just “Click Here” as link text in your web page content: Links should have descriptive content to help everyone understand what comes next when they follow your link.
What do you need to takeover management of a website?
To takeover management of a website user access permissions need to be provided: Domain and Hosting, WordPress Dashboard, Google Analytics and Search Console
Useful to know about WordPress FAQs
Here are a list of questions and answers that are specific to WordPress websites that might help you decide if you want a wordpress site.
Useful to know about eCommerce web design services – FAQs
Here are a variety of common question and answers we get asked related to working with us to create an ecommerce website.
Useful to know about web design services – FAQs
Here are a variety of common question and answers we get asked related to working with us to create a website.
Useful to know about our website hosting – FAQs
We can provide hosting and this FAQ provides a number of questions and answers related to this hosting and related issues.
How much text do I really need on my web pages?
In specific cases it depends on the subject and the competition. As a general guide no less than 300 words but ideally over 500.
Do I need an app for my website?
For most small businesses they are not appropriate. Just ask yourself – why would people download and use my app rather than my website?
How to test if my website is mobile friendly?
These days it is vital for all websites to be mobile friendly (works reasonably on a mobile) or better still mobile optimised (designed for the mobile user first). Do you know how your websites rates?
Where can I get good quality Photos for my website?
Copyright issues mean you cannot use photos and artwork without permission. Searching for “Free images” on google can be rather misleading. Royalty-Free does not mean free to use. There are some sources of images that really are free to use, or free to use subject to certain restrictions but be careful.
SEO FAQs
The impact of changing URLs? Beware you may kill your SEO!
The impact of changing URLs for web pages is potentially catastrophic to SEO. There are good reasons for wanting to change a URL but it needs to be done carefully to try to reduce the likelihood of serious harm to your search engine rankings.
What is Anchor Text and why is it so important?
Anchor text (or link text) is the visible text you see on a web page for a link. This anchor text should tell you something helpful about the page being linking to. Good anchor text is descriptive, concise and relevant.
What is the most important part of SEO?
The most important part of SEO is good quality content that is relevant and useful to your audience. SEO can’t “polish a turd”.
What is the difference between SEO and SEM?
SEO is about optimising a website to get good search results in the free listings. SEM is about paying for online adverts.
Should You Use Only One H1 on a Page?
Using heading tags semantically (so one H1, followed by subheadings H2 – h6) creates a proper structure. Which is logical and helpful to SEO and Accessibility so is recommended.
What are SERPs and Snippets and how to make the best of them?
SERP’s is the Search Engine Results Pages you get when you do a search. The Snippet is the normal organic search entry in the SERP for a single web page.
Is the Keywords Meta Tag redundant?
Yes. Google has never taken any notice of this tag. It was originally for listing your keywords when the search engines were too dumb to read your content.
Keywords and Phrases: Where to put them for best results?
Make sure keywords and phrases appear prominently in important places on your web pages such as Title, Description, H1, Sub-headings and Link Anchor Text.
What is a Meta Description? How important is it?
A META DESCRIPTION is a short description of the page content intended for the SERPs snippet and therefore is very important. It is not visible text on the web page, it is within the code of the page.
Page Title and SEO Title: What is the difference?
Page Title is the on page Headline. SEO Title is an additional line of information in the Meta Data of the web page
Find out more about our services:
If you need expert help with your website contact Joseph Tirelli today.
Epsilis Web Design,
WordPress Specialists with over 25 years of experience.
PS. If you want to ring the best time to get me is between midday and 4 pm Monday to Friday. If you prefer email I aim to respond the next working day.