Epsilis Web Design
T: 01279 295546
E: joseph@epsilis.co.uk
Epsilis Web Design
T: 01279 295546
E: joseph@epsilis.co.uk
Keywords are the phrases that people type into search engines to find what they’re looking for. They define what your web page content is about and are often the starting point of any SEO activity.
Anchor text (or link text) is the visible text you see on a web page for a link. This anchor text should tell you something helpful about the page being linking to. Good anchor text is descriptive, concise and relevant.
The most important part of SEO is good quality content that is relevant and useful to your audience. SEO can't “polish a turd”.
This website checklist is to help you plan your new site. It will help you prepare the structure and content of your website. It gives you a thorough basis for preparing your thoughts and ideas so you can brief a web designer or build your own site.
Make sure keywords and phrases appear prominently in important places on your web pages such as Title, Description, H1, Sub-headings and Link Anchor Text.
Are you confused about SEO, not sure if it is right for you and have no idea what it is that SEO people actually do? Then this article is intended to help you understand: What is SEO Really All About. I hope it will help you make informed decisions about SEO and your website marketing.
If you are not sure your website is any good. Here are some things you can look as a basic review of your own site to give you a better idea.
This article focusses on effectively optimising your copy to get it noticed in the search engines. Optimising your content for search engines is primarily about making sure keywords and phrases appear prominently in important places on your web pages such as Title, Description, H1, Sub-headings and Link Anchor Text.
Google often seems to ignore new websites for the first 6 months or so and it can take up to a year to get a new site the search engine rankings it deserves. Google's complex and secret algorithms are designed to prevent new entrants to the web from surging straight to the top of the engine rankings. This is commonly referred to as "sandboxing". So what can new site owners do to minimise this problem?
This article is intended to provide guidance on basic web site SEO steps you can take to improve your search rankings. It should help if you want to go the DIY route and optimise your own site. It will also give you an understanding of the fundamentals of search engine optimisation.