You can say what you like yourself about you and your company but that does not have the power that comments, reviews or testimonials from your clients and customers have.
Build trust – Make it easy for people to contact you. So many sites only post limited contact information – what does this imply to you – perhaps they do not want you to contact them? Why?
So we know content is king, it needs to be comprehensive, useful and unique. Moving beyond you, your services and products what else can you create useful content about for your website? Here is a list of suggestions.
Search Engine Optimisation for e-commerce sites is always a challenge. It is likely that your e-commerce content management software may not be helping much and your other main problem is probably that you are selling the same products as a bunch of other on-line shops. So how do you get your web shop to have good rankings in the search engines like Google?