So we know content is king, it needs to be comprehensive, useful and unique. Moving beyond you, your services and products what else can you create useful content about for your website? Here is a list of suggestions.
Content and Copywriting for Websites
Content is everything … to your website visitor and to the search engines! I cannot stress enough the importance of good quality copy – without this you are wasting your time and money on a poor website that isn’t going to help your business. Hopefully these articles will help you to create quality content for your website.
Websites, whether involved in e-commerce or not, should provide at least: The name of the service provider. This might differ from the trading name and any such difference should be explained – e.g. “XYZ.com is the trading name of XYZ Enterprises Limited.” Email address of the service provider. It is not sufficient to include a […]
This article focusses on effectively optimising your copy to get it noticed in the search engines. Optimising your copy for search engines is primarily about making sure keywords and phrases appear prominently in important places on your web pages such as Title, Description, H1, Sub-headings and Link Anchor Text.
Writing good copy for web pages is a necessity these days. Good web copy is unique, well written and interesting like any other written copy but with due allowance for the target audience, the nature of web pages and the requirements of search engines. Here are some tips on how to write appealing website copy.